Ülker Futbolun Lezzet Kuralları

For Ülker's "Futbolun Lezzet Kuralları" digital campaign, We embarked on a creative journey to intertwine the exhilarating world of football with the unique essence of nine distinct brands under the Ülker umbrella. Tasked with the challenge of balancing individual brand identities with a unified football theme, our approach was strategic and imaginative. We crafted a series of nine digital creatives, each resonating with the specific brand house it represented, while seamlessly integrating images of national football players. This innovative strategy not only heightened brand recognition but also enriched the connection between football fans and the brands. The campaign culminated in a striking display of creative diversity, successfully melding the passion for football with the distinct flavors of each brand, thereby amplifying Ülker's presence both in the sports and consumer market.